Our Services

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Business Optics®

LIFT’s Business Optics® process utilizes data, metrics and proven industry benchmarks to determine what is helping or hindering business optimization within your organization.

Data Collection

Our approach to data collection is comprehensive. We meet with internal and external stakeholders. We speak to customers and channel partners. We design customized surveys that help us illuminate seemingly small issues that are dramatically impacting your company’s success.

Analysis

We are business experts who also happen to be experts in data analytics. We process qualitative and quantitative data and combine them in a way that enables you to visualize the key metrics that help or hinder business optimization.

Recommendations

We are NOT simply a consulting firm that ends a project by dropping off a 500 page report and then says, “Good luck!” We present you with recommendations and an action plan. We work with your executive team to ensure that you can effectively implement and measure our recommendations for the desired results with built-in accountability.

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Business Optics® Score (BOS) Survey

To optimize your business output, all of your internal teams & external partners must work together. The Business Optics ® Score (BOS) survey, provides your organization with a detailed picture of which departments are aligned, to maximize sales, and which are hindering progress.

Data Collection

We offer you options of our off-the-shelf BOS Survey, or you can customize certain questions and fields. To get started all we need are the email addresses of the people you wish to survey.

Analysis

We typically generate results in less than 3 weeks. You see your own company data, as well as industry and internal bench marks.

Recommendations

We share all the results from YOUR survey. We point out strengths and highlight any deficiencies.

If appropriate, we highlight how you can benefit from our Business Optics process – Adding data collection from current/previous/potential customers, partners, and industry consultants.

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5:50² ®

Accessing net new customers is hard. Our 5:502 ® process makes getting in front of prospects easier. We work with our clients to generate persona scripts and specific persona campaigns.

Data Collection

We are business optimization experts, and we understand that your business is unique. We need to know how your sellers sell. We talk to your sales leaders and we work shoulder to shoulder with your sales people to understand what they are doing today.

Analysis

We not only talk and listen to your sales people, but we watch what they do. Are they using a CRM tool, are they using a prospect data base, and are they using industry research tools? We also access inside sales teams, field sales teams, and pre-sales support. We investigate how well all of these teams are aligned.

Recommendations

We provide our clients with data that can be used to update their on-boarding process, and information that could be used to enhance sales enablement. Our recommendations are detailed and specific on how to get noticed by more prospects.